Mudra Institute of Communications (MICA), Ahmedabad

Type: Government

Affiliated To :

Established In : 1991


Website :

User Ratings

(5 out of 5 based on 6 Ratings)

Address: Location : Shela, Ahmedabad - 380 058, Gujarat, India Tel: +91 2717 308250, Fax: +91 2717 308349

College Facilities :

  • Computer Lab
    Computer Lab
  • Library
  • Cafeteria
  • Auditorium
  • Hostel
  • Laboratory
  • Sports


Started in 1991, Mudra Institute of Communications, Ahmedabad (MICA) is an autonomous non-profit management education institution.  MICA has set a precedent as the first residential academic institution in the country and perhaps in the Asia-Pacific region wholly dedicated to meeting the needs of the integrated marketing communications industry.  MICA complements the role that management education plays in modernizing and professionalizing communications-driven businesses.

Today, it is the alma mater of professionals who are serving in the marketing, marketing research, advertising and media sectors, and emerging communications-driven businesses such as broadcasting, retail and design communication, and public relations and event and entertainment management.

The MICA Brand assures the delivery of current, reliable and cost-effective communications management skills.

The single, most important aspect that makes MICA stand apart from the other management schools in the country is the strength and design of its curriculum.  The courses are structured and taught with the intention of creating communications management specialists who are able to understand the multiple requirements of business, specifically of those organizations that are communications-driven in realizing their business strategy and effectiveness.

MICA is contemporary. Freshness of spirit is characteristic of this institution.

MICA believes in facilitating learning and sharing ideas and experience rather than merely teaching, and encourages experimentation and innovation.

While encouraging each individual to develop his/her potential, MICA also helps students understand and imbibe the value of teamwork.

  • Crafting Creative Communications (CCC)

    Students of MICA's CCC programme have bagged nominations and awards at the IBDA Award for Creative Excellence, Dubai. They are working in global media companies, advertising agencies and production houses many aspirants would give an arm and a leg to get into. They have bagged nominations and prizes at the Ibda'a Awards for Creative Excellence, Dubai.


    This course does not require participants to have passed CAT (Common Admission Test). However, a Bachelor's degree or an equivalent qualification in any discipline recognized by the Association of Indian Universities is requisite. For participants in the Crafting Creative Art Direction (Module B), an equivalent diploma/degree in Fine Arts or Applied Arts is mandatory.

    Overall, we are looking for participants who are intellectually curious and imaginative, have diverse interests and a sense of humour. A flair for writing and the ability to visualize will be seen as a major advantage. They should be knowledgeable about advertising, possess lateral thinking prowess, and above all show strength of character.

  • Executive Post Graduate Diploma in Management (Communications) - PGPCMX

     The new Executive Post Graduate Programme in Communications Management (PGPCMX) is designed uniquely to suit the requirement of the industry which needs qualified professionals at senior level. The programme is unique in its approach and focuses on exciting and upcoming business sectors in communications driven industries.

    The PGPCMX is a 15 months, full-time, residential programme approved by AICTE. The PGPCMX leads to the award of the Executive Post Graduate Diploma in Management (Communications).

    15 months


    • Bachelor's degree of a minimum of three years in any discipline from a recognized University in India or abroad as approved by the AICTE or the Association of Indian Universities.

    • Work experience of a minimum of five years in relevant industry sector after Graduation.

    Admission Procedure:- MICA Admission Test (MICAT), Group Exercise (GE) and Personal Interview (PI)

  • Post Graduate Certificate in Retail Communications (PGPRCM)

    PGPRCM is a one-year full-time residential programme. It combines the disciplines of Business Management and Marketing Communications and specializes in Retail Communications Management. This exclusively designed programme has been crafted in collaboration with eminent professionals from the industry. The learning process involves advanced training in theory and applications in the retailing business.

  • Post Graduate Programme in Communications Management and Entrepreneurship

    The program has run successfully for the last two years and with the setting up of the Com-cubator at MICA, the course has now evolved as a unique educational model offering the following distinct experiences:

      Eligibility Criteria:

        * The participants should have secured at least 50% marks in graduation from a recognized university/institution
        * The participants should have at least some experience after graduation in corporate, family business or their own venture

  • Visual Merchandising and Retail Communications

    Visual Merchandising (VM) is the art of presentation, which puts the merchandise in focus and in perspective too. It educates the customers, creates desire and finally augments the selling process. This is a nascent area of the Indian retail industry, therefore a professional program on Visual Merchandising will go a long way in addressing this gap. The success of the program will be reflected in the better presentations, displays, indoor and outdoor communication about the stores. This course would be a niche specialization in the booming retail sector.

Mudra Institute of Communications (MICA) Admissions

Data Not available. Coming Soon.

Mudra Institute of Communications (MICA) Faculty

Nagesh Rao

Designation - Director

Qualification - Ph.D. in Communication from Michigan State University, M.S. in Communication from University of Southern Mississippi, P.D.B.A (M.B.A. in Marketing), Loyola Institute of Business Administration, Bachelor’s of Commerce in Accounting from Vivekananda College.

Work Experience - 28 Years
Academic Experience  – 23 Years
Industry Experience  – 5 Years
Past Professor in Indian Institute of Management, Ahmedabad

Area of Interests : Intercultural Communication, Health Communication, Change-A gentry, and Research Methods.

Shubhra P. Gaur

Designation - Professor

Academic Experience - 17 Years

Qualification - Ph. D. in Psychology from Allahabad University.

Area of Interests : Individual, Group and Organizational Dynamics,Human Resource Development, Emotional Intelligence, Gender Issues at work place, Stress Management.

Prriya Raj

Designation - Associate Professor and Chairperson, Management Development Programmes.

Work Experience -
Academic Experience – 3 years+
Industry Experience – 29 years+

Qualification : MBA – First Class First - From Motilal Nehru Institute of Research and Business Administration (MONIRBA), Allahabad University.

Areas of Interest - Strategic Brand Management, Integrated Marketing Communications, Advertising, Branding, Communications, Creativity and Innovation.

Mudra Institute of Communications (MICA) Placements

Data Not available. Coming Soon.

Mudra Institute of Communications (MICA) Campus Photos

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    Life at MICA
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    MICA Alumni Meet

Mudra Institute of Communications (MICA) News

Mudra Institute of Communications (MICA) Reviews / Comments

  • fee structure for MBA in event management.. Posted by : santosh, on 19-05-2012 Report Abuse
  • My Daughter has just completed her HSC (12th Standard) examination in commerce stream and wish to make her carrier in technical field rather than doing BA, BCom etc. You are requested to send your complete list of courses, duration and fee for suitable courses. Regards, Piyush Arora Posted by : Piyush Arora, on 03-04-2012 Report Abuse
  • My Daughter has just completed her HSC (12th Standard) examination in commerce stream and wish to make her carrier in technical field rather than doing BA, BCom etc. You are requested to send your complete list of courses, duration and fee for suitable courses. Regards, Piyush Arora Posted by : Piyush Arora, on 03-04-2012 Report Abuse
  • sir i am presently in 12th commerce . want to persue my career in jornalism . how can i get admission in your institute .i would also like to know the various programmes and fees structure. Posted by : bansuri dayal chouksey, on 18-03-2012 Report Abuse
  • i am doing Bachelors of Mass Media and i want to apply in Crafting Creative Communications (CCC) but i have not done any course related to fine arts . . .will i be eligible to apply ?? Posted by : fabeha, on 02-03-2012 Report Abuse
  • sir i m in 12th can u tell any college as undergraduate for mass communication ?? Posted by : yashika soni , on 17-02-2012 Report Abuse
  • i am in first year b-com .please let me know the admission details and procedure Posted by : ashna, on 19-01-2012 Report Abuse
  • will you accept mat scores? what is the min percentile requirement for cat and mat....i did e&i can i join this whereas i am not much exposed to these communications, to a greater extent..... Posted by : selva, on 03-01-2012 Report Abuse
  • I m 3rd year B.E( Electronics & communication) student. I started preparing for CAT. I want to do an mba in mass n media, I actually want to know that what kind of job I'll get. MICA is good college in terms of placement?? Posted by : Nirali, on 01-01-2012 Report Abuse
  • full detail for admission ,application form and important dates Posted by : shivam, on 01-12-2011 Report Abuse
  • It is a strange query,but can i Know that does ESPN or BBC has ever come for recruitment at MICA? Posted by : Aniket, on 20-10-2011 Report Abuse
  • Hello, I m least bothered bout the placements and the package.. All I need to know is, appearing for CAT in the same year is mandatory or do you accept old scores. What are the average number of aspirants for MICA every year, I assume it is huge and finally how many get through it. Posted by : Rajat Abrol, on 08-10-2011 Report Abuse
  • which enterence exam u prefer Posted by : vaseem ahamad, on 02-10-2011 Report Abuse
  • hello sir, i am about to complete my B.E I.T ..but now i m lately interested in doing HR or Evnet management from MICA, ahmedabad..but i have no idea about courses going on in MICA...can you please informe me about the courses mentioned above...and how can i get admission in it? Posted by : krishna naik, on 26-09-2011 Report Abuse
  • i have completed bba(itm) now i have no idea 4 future planning for study ,,,ket me know which management course will be suitable for my graduation ,,, Posted by : rutvi soni, on 02-08-2011 Report Abuse
  • i have just completed what course i can pursue in mica... plz let me know as soon as possible Posted by : vidhi jalan, on 06-07-2011 Report Abuse
  • My daughter is in the 12th standard currently and wishing to pursue a career in advertising and communication. Please let me know what courses are being offered @ MICA for Graduation. Posted by : Aseem Sharma, on 30-06-2011 Report Abuse
  • Sir, i got 88.56 percentile in SSC this year. I want to pursue for Mass Communications as a career , is it possible to pursue after SSC ? What is the process of admission ? Which test to go for and at what percentage does one get admission in MICA ? Posted by : Niyati Jani, on 03-06-2011 Report Abuse
  • i have given my 1st year exam & want to do MBA in future so what is the process for admission & also the fees structure. Posted by : soham gondaliya, on 25-05-2011 Report Abuse
  • i want to do ma in maas com from mica so what is the process.....plz contect me soon Posted by : neeraj kumar , on 12-05-2011 Report Abuse
  • i want to do ma in maas com from mica so what is the process Posted by : MINAKSHI SINGH, on 29-04-2011 Report Abuse
  • i want to do ma in maas com from mica so what is the process Posted by : MINAKSHI SINGH, on 29-04-2011 Report Abuse
  • is your institute provide degree in animation also and please provide the dtail of that if it is provided? Posted by : shailendra , on 29-04-2011 Report Abuse
  • is there masters in mass communication course in mica? if yes then what is the procedure and syllabus for entrance. Posted by : nidhi kotchre, on 28-04-2011 Report Abuse
  • i jst want to knw all the infrmation relatd to graduation in mass communication and the good colleges related to it. Posted by : Amit Agrawal, on 21-04-2011 Report Abuse
  • i want to know about the post graduation courses for mass communication.... Posted by : rahul ghosh, on 29-03-2011 Report Abuse
  • im doing BAMC and this is my final year and i want to do PG DEGREE course in mass communication . so tell me the fees structure and the criteria for the admission. Posted by : manisha tripathi, on 24-03-2011 Report Abuse
  • I have got 74.11%ile in XAT. What chances do i stand for admission in MICA? Posted by : aashima mahajan, on 26-02-2011 Report Abuse
  • i got average score in cat how can i take admission Posted by : peyyala.haritha, on 02-02-2011 Report Abuse
  • what is the exam pattern that is entrance level pattern for mica and from where should i prepare for this particular exam Posted by : ankit jain, on 28-01-2011 Report Abuse
  • i have filled up xat form. whats the last date and procedure to fill up mica form.please let me know to the earliest. thank you. Posted by : nikita gupta, on 22-12-2010 Report Abuse
  • is there masters in mass communication course in mica? if yes then what is the procedure and syllabus for entrance. Posted by : Priyanka Singh, on 19-11-2010 Report Abuse
  • sir, CAT is compulsory for entrance exams of MICA? Posted by : Pratik, on 11-11-2010 Report Abuse
  • is there any master course in mass comm. ? Posted by : kankan jyoti kharghoria, on 07-11-2010 Report Abuse
  • Admission process: Average package in placement Posted by : Bikash Mahalanabish, on 31-10-2010 Report Abuse
  • Admission process Posted by : Bikash Mahalanabish, on 31-10-2010 Report Abuse
  • what r d courses offered by MICA after 12th science Posted by : ann augustine, on 30-09-2010 Report Abuse
  • i want to know about the courses offered by MICA Posted by : ann augustine, on 30-09-2010 Report Abuse
  • I m in s.y,i want to take admission in MICA,What is a criteria to take admission in MICA Posted by : jatan vora, on 19-09-2010 Report Abuse
  • I want know the admission Criteria ....pls help Posted by : Sharath K Norbert, on 19-07-2010 Report Abuse
  • coaching institute for ftii entrance exam .is AAFT good for film making Posted by : yash bichhal, on 10-07-2010 Report Abuse
  • do we have to give an entrance test for applying for bmm course? Posted by : shailaja shah, on 10-06-2010 Report Abuse
  • is it like one has to leave his/her graduation to do a course in MICA or is it that one can do it after graduation and how crucial step it is to do course in MICA and what are the career surities ??????? i hav heard that one man got a job in ESSAR company this year and his annual salary is 32 lakhs , so is it very rare ?????? what are the chances and details of repeating it??????? Posted by : jay , on 22-05-2010 Report Abuse
  • I have finished my 12th science this year. I want to know what is the career scope in MICA , how and when to get admission in it , what is the career surity and how long does the couse persist in any field in MICA????????? plz reply Posted by : jay, on 22-05-2010 Report Abuse
  • i have appeared for my 12th this yr ..... before my senior college starts i would like to do a short course on business administration or on private equity ... wat is/are the courses tht would be suitable and would have recognition . Posted by : Kunal, on 18-05-2010 Report Abuse
  • how can i take admission Posted by : saurabh chaturvedi, on 15-04-2010 Report Abuse
  • If any PG correspondence advertising course available in Delhi.Pls give me the details Posted by : Ganesh, on 21-03-2010 Report Abuse
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Disclaimer : The Information about this College & its Courses has been taken from the College website & was last updated on 26th November 2014. Students are advised to visit the official website for the latest information. If you are the administrator of this College & need to update the information, Please write in to us at

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