Digital Media PlannerMumbai

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  • CategoryAdvertising
  • Sub CategoryProgram Manager
  • LocationMumbai
  • Posted date on our Website19 July 2012
  • Expiration Date19 July 2012

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Here are the details of Digital Media Planner job in This job or placement paper has been sourced from either company website or newspaper or other media and from students who appeared for this job. User is requested to verify the data before applying for the job.

The candidate should have experience in Digital media planning, buying, negotiating with publishers, interacting with client to understand the product/service and recommending the best possible reach with clear ROI principles.

Qualification & Skills:-

    Must have handled digital media buying for medium to large clients with reasonable digital media spends
    Experience level 2 - 4 yrs
    Experience in Social Media using Social media tools is an added advantage
    Understanding of customer acquisition, retention and extension objectives and implementing it through the media
    Understanding the media operations is a must and should analyze effectiveness of the media and constantly improve on the performance.
    Understanding of Rich Media, contextual positioning of ads, Email marketing, SMS Marketing
    Knowledge and implementation of Paid, Owned and Earned media effectively
    Excellent communication skills, both oral and written are a must
    Female candidates will be preferred


    Developing strategic online media plans
    Evaluation of media proposals
    Compute ROI of online media activities
    Negotiate, purchase and maintain online media, securing competitive rates and appropriate added value
    Track & analyse media expenditures & resultant ROI
    Provide concise, timely and accurate reporting, including post-buys, positioning and online tracking reports

About officially launched in early December 2007. Its Headquartered in Mumbai, India. Today Inkfruit is Asia’s largest co-creation brand for people to submit, discover and buy amazing designs created by artists from around the world. The selected designs then get to you through T-shirts, Flip-flops, Sling bags, Laptop skins, etc. Based around the ongoing designing contests, all the designs you see on Inkfruit have been submitted by our community.

Contact Details:

Fingerprints Fashions Pvt Ltd.
Building No.1, Unit No. B-205, 2nd Floor,
Opp. Maruti Service Center,
Kailash Industrial Complex,
Parksite , Off L.B.S Marg, Vikhroli (W),
Mumbai – 400 079.

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